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Unicorns Unite: The Freelance Digital Marketing Virtual Assistant Community

Mar 28, 2023

Getting noticed today is easier than at any point in human history, but standing out is harder than ever. So let’s cover how to truly embrace your unique unicorn self and differentiate yourself in the market. 

Today’s guest, Matt McWilliams, is a four-time affiliate manager of the year. He helps online business...

Mar 21, 2023

Copywriting Series #6

Is your end goal to be an expert and NOT a worker bee?

Then listen up. You have to be able to talk about your services in a way that attracts clients. And that’s the backbone of copywriting, and exactly why you need to invest time and energy into learning the marketing conversation. 

It's not...

Mar 14, 2023

Copywriting Series #5

The popular persuasion principles used in sales copywriting can be used to convince people to buy a program that’s not the right fit or spend thousands of dollars they don’t have. As digital marketing assistants and specialists, we don’t want this for our clients or ourselves. It’s...

Mar 7, 2023

Copywriting Series #4


Laura “effing” Belgray is known for writing the only emails you’ll ever read.

In a noisy digital age where open rates are dropping, lists are shrinking, and email inboxes are flooded and abandoned, Laura’s emails get the Holy Grail of opens and clicks.

How does she do it? 

By adding...